The Marketing module provides a comprehensive suite of tools for customer outreach, engagement tracking, and campaign management. From email blasts to targeted promotions, this module helps you stay connected with your customer base and drive business growth.
Key Capabilities
| Feature | Description |
|---------|-------------|
| Campaign Management | Create, schedule, and track email marketing campaigns |
| Customer Segmentation | Build targeted groups based on customer attributes and behavior |
| Email Templates | Design and reuse professional email templates |
| AI Content Generation | Generate personalized email content using AI |
| Performance Analytics | Track opens, clicks, and engagement metrics |
| Scheduled Sending | Automate campaign delivery at optimal times |
Who Uses Marketing?
| Role | Primary Use Cases |
|------|-------------------|
| Admin | Full access to all marketing features, strategy, and analytics |
| Dispatcher | View campaigns, limited creation abilities |